Globalization expands the horizons of The la Poste group. Always on the lookout for new activities to compensate for the breakdown of the business volume of its activity original, the post, the public operator will strengthen its positions on a market in full development : the e-commerce cross-border.
The public group has already gained a foothold in the sector. In 2012, he created with the swiss post, a company in a 50/50 joint venture, Asendia, specializing in the transportation of mail and small packages from one country or continent to another. But he had at the time had no idea of the potential of the company : Asendia was essentially to deliver the mail between Europe, America and Asia. The small goods that consumers purchased abroad accounted for 10% of its turnover.
Meanwhile, this market has known an exponential growth. More and more customers order all kinds of items, from fashion to shells of telephone, passing by little gems, on foreign-based sites, often asian. According to the postal operator, the e-commerce cross-border has experienced and will continue to show a growth of more than 25 % each year over the decade from 2010 to 2020 (compared with an increase estimated at about 16 % per year for the e-commerce national between 2013 and 2020). “We should spend between 2010 and 2020 from 500 million to 5 billion items sent in the world crossing the borders,” says a logistics expert.
So, this year, the small packets that cross borders, should weigh 50 % of the turnover of Asendia, and even 70 % within three years.
A market is ” solid and sustainable ”
This joint venture positions the swiss and the French, present in fifteen countries and on three continents, and managed to develop significantly to its revenue since its creation, in spite of the attrition of mail volumes to the international….