The weather is back to beautiful fixed : the summer season is this good for tourism professionals. All the indicators are green, in recent months, and the operators can re-paint the rosy future.
The smile of the direction of the group Pierre et Vacances, on the occasion of the presentation of its half-year results, Wednesday, may 30, is the evidence of this revival. “Summer is an exciting time,” said Martine Balouka, director general of tourism of Pierre et Vacances. “Our fill rates are good. The beginning of the month of July is very filled, ” says the one who has restated the accounts of the French group. “The effect of the attacks of 2015 no longer exists “, welcomes it. This return in form already has positive economic consequences. “We are back on the level of 2015 in terms of turnover” (for the results before the attacks), points out Ms. Balouka.
If Pierre and Vacances sets the tone for the hospitality, the summer of that approach, it is not the only one to enjoy this flashback. All actors in the sector confirm this : foreign tourists are back. Mass ! What make the smile to the palaces and five-star establishments in paris. While a few months ago some of the biggest brands of luxury of the capital were to close entire floors due to lack of clients, they do not know, today, more where to give head.
“The Japanese are back,” says Christophe Laure, president of the Union des métiers et des industries de l’hotellerie (UMIH) Prestige, the union of the palaces. He noted ” a growth of 40 % compared to figures before the attacks “. And, as a good news never comes alone, in addition to the travelers of japanese, chinese tourists are also more likely to visit Paris and France. In the first half, the occupancy rate of the facilities…