Forum. Las Vegas, January 2018. The Consumer Electronics Show (ces), grand-messe the world of innovation, is immersed in its usual hubbub. Yet, a number of votes in the ton nasillard, and to the statement sometimes encountered are clearly distinguishable. From cars, refrigerators and even toilets, they are all the embodiment of one of the phenomena of technology that has the more polarized the attention these past two years : the ” voice technology “.
Evidence of the enthusiasm for this new way of interacting, one in five American already has a speaker connected
The voice fits everywhere : in the speakers connected of course (Google Home or the Amazon Echo for example), but also in smartphones and, increasingly, in the objects of our daily lives.
Maturity recent of this technology is due to the major advances achieved in two complementary fields : automatic speech recognition (the ability of the computer to identify the words and translating them into text) and natural language processing (understanding the meaning of words and phrases). Which brings us today to the error rate of speech recognition of only 5 %.
Its usefulness ? Free the users the screens and allow them to navigate through the simple word. Evidence of the enthusiasm for this new way of interacting, one in five American already has a speaker connected and, even more impressive, half of the online searches should be made by the voice in 2020.
If the economic impact and marketing of this innovation is known and well documented, a more intimate, about the way in which it could profoundly change our way to express ourselves and interact with others remains largely to be explored.
“We shape our tools, and these, in their turn, shape us” Marshall McLuhan (1911-1980), canadian pioneer of media studies