On the altar of the digital, SoLocal (ex Pages jaunes) is sacrificing nearly a quarter of its workforce

On the eve of the announcement of its financial results, SoLocal, a publisher of sites and applications PagesJaunes and Mappy, has announced, Tuesday, 13 February, his plan SoLocal 2020. If it is intended to make the company ” a French champion of the digital “, it will pass in a first time by a savings plan drastic. It will result in particular by a massive reduction of manpower, which has been announced to the teams in the afternoon, a few hours after a company committee which was held in the morning.

SoLocal, which employs 4 400 people, provides for a separate, in the next two years, one thousand employees, including 800 in 2018 and 200 in 2019. To accompany these departures, the company has set a budget of 180 million euros to ensure the reclassification and training teams.

The personal the most concerned are business (40 % to 50 % of the deletions of posts), followed by the marketing teams (15 %) and managerial (15 %). This reduction of workforce as part of a backup plan of employment (PSE), with a first stage of voluntary redundancy, which will be followed, if necessary, departures forced.

A new boss came from Microsoft

SoLocal also reduce its operating costs, thanks to more rigorous management of costs, but also by a reduction of its territorial network. The company, which had hitherto twenty-three sites in France, will now consolidate its activities around seven “hubs” : the headquarters in Boulogne (Hauts-de-Seine), four websites devoted to the sale and customer support, and two production sites (Angoulême, and Chambéry).

For Eric Boustouller, the new boss of SoLocal happened to Microsoft there are only four months, these measures were necessary in view of the situation of the company : a turnover decrease (– 6 % to 563 million euros in nine months in September 2017, compared to the same period in 2016), market shares…

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