Adledge up to one million euros from its existing investors

Strong support from its business angels, the company up today one million euros to accelerate the development of new applications of measure of the visibility and Brand Safety for the digital advertising and deploy widely and internationally.

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Both the quality and the potential of the solution Adledge and the feedback from its customers, among which the media agencies of the world’s top 10, which lead the investors to Adledge to renew their confidence in Nathalie Le Borgne, the president of this company, innovative internet technologies.

Adledge allows to measure with precision how were the views of the digital advertising and monitor the context in order to preserve the brand image of advertisers. It is recognized by its clients and partners, as being the solution that offers the broadcast data with the most complete and the most accurate.

Its partners are reassessing regularly compared to other players in the market, and prefer as the solution to the most transparent, providing the information in full and in the most detailed way.

The life-cycle of each complete insertion of advertising measured on the screen is returned to the tenth of a second. This precision allows customers to Adledge of building solutions pre-bid-to-measure, tailored to the KPIS of advertisers. Adledge provides a detailed understanding of the visibility obtained for each of the campaigns, and that, according to the formats and inventories targeted.

Adledge allows you to determine visibility thresholds on measurement at any time, and, without limitation of history. The solutions Adledge also suggest the integration of more than 20 variables of data transfer.
Its partners are building as well of the relevance which goes well beyond scoring, pre-determined and this allows a constant improvement of the quality of the campaigns digital.

With a tight knit team, but talented and agile, the French Adledge resistant to the sales force of the largest u.s. companies one of which has been bought out more than 800 million dollars and some of which are more than 100 million dollars of turnover around the world.

Nathalie Le Borgne does not stop there : “The million euro that we raise will allow us a better understanding of the competitiveness and the performance of our solution, to accelerate our developments and change of dimension. Adledge will grow dramatically in the coming 18 months. ”

http://adledge.fr

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