Paris, may 23, 2017 In France like in Europe, the arrival of FinTech in the banking landscape changes, the money management of the French and the relationship they have with their banks, and forcing the traditional banks to diversify their offers and services.
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To better understand these new paradigms and anticipating the needs and expectations of the French, Anytime, FinTech, which offers individuals as well as professionals in an online account that is alternative or complementary to the banks, led to the sides of the Fifg, a survey of 1,000 people aged 18 years and over.
The study reveals that nearly 1 out of 3 French has more than 2 bank accounts (31%) and, among them, 66% choose to host them in different locations.
59 % of respondents think that the trend to multi-accounts will grow in the coming years, particularly for the aficionados of online services, which are 91% to think so.
The study numbers to remember :
Nearly 1 out of 3 French has several bank accounts ;
66 % of surveyed multi-banked choose to host them in several banking institutions ;
1 French on 2-sharing an account with his/her spouse(e) ;
Young people are less concerned : only 28% of those under 35 years have a joint account, compared to 62 % among those 65 years and + ;
47% of those who prefer the online services have a joint account ;
68% of respondents who do not have a single bank account in the same bank for 10 years or more, a figure which rises to 81% among the French aged 35 years and older.
59 % of respondents think that the trend to multi-accounts will grow, with 91% of those that promote the services online.
The French do not put all their eggs in the same banker
Nearly 1 out of 3 French has a number of accounts (31%), and the outside of a joint account.
The French multi-banked are in the vast majority of self-employed workers (48%), business leaders (49%), as well as Executives and Intellectual professions Higher (40%). To these French, it responds to different expectations :
– to have more flexibility in their payment methods (30%)
– enjoy the various benefits offered by banks (29%)
– manage the accounts of their businesses, or their professional activities (11 %)
66% of French people with multiple accounts choose to host in different banking institutions.
“With the entry into force of the act Macron, which promotes the mobility of banking, the multi-banking system of French will further increase. By facilitating transactions between banking institutions, the market is energized, and the French are much less deterred by the administrative constraints. In the Face of competition, industry players are forced to propose new offerings and services to be attractive “, explains Damien Dupouy, founder of Anytime.
26 % of the multi-banked prefer online services, including 46 % of executives.
While the multi-banking services for more men (72% vs. 59% of women), sex is not a factor cleaving to the subscription to online banking (28% men, 23% women).
“Historically, in the early 2000s, online banks are developed by targeting CSP+ for their investments. Then, they have expanded their offer by offering credit cards linked to an account. The new trend of online banks is looking to expand their target customer in returning with offerings of traditional banking consisting of an account and means of payment, and then generate additional revenue through the sale of credit solutions. The recent purchase of the Account Nickel by BNP confirms this trend. Trend also followed by the players of the retail industry who proclaim to want to associate with their credit offer a account with an IBAN in registered form. “adds Damien Dupouy.
The joint account… divides the French !
Nearly 1 French on 2-sharing an account with his/her companion (48%).
If it is preferred by those aged 65 and over (62%), the joint account has no coast in the young : only 28% of under 35’s have.
All generations together, opening a joint account with his/her companion for 47% of those who prefer the more banks offering online services. A banking transaction which make everyday life easier : in fact, 56% of persons with a joint account do to optimize the management of the payment of their bills (56%) and to have visibility on the spending of the household (30%).
“We note that in the couples, everyone has his bank, but, for the expenses of the home, they need to have a common pot. If these profiles are turning gladly to the online banks to create a joint account, this is because the process is much less procedural and more rapid than with banks physical where the two people have to move to adjust the terms and conditions of opening account. Other topic : that of the guarantor. At Anytime, the overdraft is not possible, nor the issuance of the checkbook, ” adds Damien Dupouy.
The French anticipate an acceleration of multi banking system
If 68% of the respondents that only have a single current account of the host in the same bank for 10 years or more, this score is even higher among those 65 years and over (86%), manual workers (83%) and the employees of a public company (82%).
Despite this apparent strength in the relationship to the bank, a clear majority of French people, whether they are uni or multi-banked, think that the number of people who have multiple current accounts personal will steadily increase in the coming years (59%).
Young people under the age of 35 years have a relationship of short duration with their bank : 26% of them stay for less than 5 years in the same bank. 26% between 5 and 10 years, and 48%, less than half, is the home of his/her accounts within the same bank more than 10 years.
This is observed especially among the 18-24-year-olds : 34% there is less than 5 years and only 40% over 10 years in the same bank.
“The arrival of FinTechs has disrupted the codes. By basing their business model on a problem that is 100 % digital, the FinTechs offer an alternative and a user experience that’s different. It is this mobility, this facility, which seduces. The new generations may soon be a majority to have an account in a Fintech to manage their money on a daily basis and a second account in a traditional bank to underwrite an offer of credit, ” concludes Damien Dupouy.
Methodology :
The survey was conducted online, from 22 to 23 February 2017, with a sample of 1000 people aged 18 years and over. The representativeness of the sample was ensured by the method of quotas (sex, age, profession of the individual) after stratification by region and agglomeration.
Detailed report of the survey available to the press on request from the agency Thousand Sixty-Four.
About ANYTIME : https://www.anyti.me/
FinTech, which launched its offering in 2014, Anytime provides a account, a Mastercard and a bouquet of financial services to professionals (companies, startup, associations, or self-entrepreneurs) and individuals. Without commitment and 100% mobile, Anytime is a turnkey offer full-service that offers a suite of solutions that are simple, customizable and secure to buy, sell, collect, pay, manage, collect and send money.
Professionals can, for example, manage their business expenses, secure their purchases on the internet, cash with a payment terminal or a payment button to display on its web site, while individuals can opt for the management of the ceiling of their credit card, SMS payment or repayment between friends.
Based on a technical platform is robust and open (API), Anytime also offers all of its offer in white mark to fintechs, banks, insurance companies and SMES.
About the Fifg
Precursor on the market of public opinion polls and marketing studies for over 75 years, Ifop is now one of the leaders in its sector.
Structured around 6 expertise (Opinion & business Strategies, Consumer & Beauty, Services, Media & Digital, Health and Luxury), Ifop creates value for its customers by securing the quality of the information collected and giving it meaning and perspective. He accompanies them in the definition and steering of their enterprise strategy by providing a business vision and foresight that allows them to anticipate changes of societal and market trends.
It is also in this pioneering spirit, the Fifg develops cross-cutting expertise with its entity InCapsule by Fifg or the department, Client Relationship, Large-scale Surveys and Panels.
Company close to its customers, Ifop operates in fifty countries around the world, from its three offices : Paris, Shanghai and Hong Kong. It makes today a turnover of 40 million euros and employs over 200 staff.
For more information : http://www.ifop.com – https://twitter.com/IfopOpinion – https://www.facebook.com/IfopElections/
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